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Outbound Email Marketing

Reach potential customers with personalized emails that spark genuine conversations and foster lasting relationships.

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01
Reach More People

Outbound email marketing helps you connect with new audiences, going beyond your current network to introduce your business to those who may not have discovered you otherwise.

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Direct Communication with Prospects

With email, you can deliver your message straight to the inbox of potential customers. It’s a personal, direct way to start conversations with people who could benefit from your solutions.

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Generate Leads and Sales

Outbound email campaigns are an effective way to spark interest, turn prospects into leads, and convert those leads into paying customers, driving growth for your business.

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Boost Brand Awareness

Sending out emails helps more people recognize your brand. Even if they don’t act right away, you’re planting a seed that keeps your business top of mind.

05
Trackable Results for Improvement

Outbound email campaigns give you measurable data—like open and click rates—so you can see what’s working and tweak your approach to get better results over time.

Why Outbound Email Marketing is Important for Your Business

Email marketing delivers an impressive return on investment, with businesses earning an average of $42 for every $1 spent. With over 4.3 billion email users worldwide, email remains a vital communication channel.

Services and Solutions

Technical Setup

We take care of all the behind-the-scenes technical stuff like setting up DNS, SPF, DKIM, and DMARC. This ensures your emails are secure, authenticated, and ready to reach your audience without a hitch.

Deliverability

Getting your emails into the right inbox is key. We optimize your sender reputation, reduce bounce rates, and make sure your messages avoid the spam folder so they’re actually seen.

Warm-Up

We help your domain and IP build credibility by sending small batches of emails over time. This gradual process increases trust with email providers and boosts delivery rates.

CRM Tracking

All your leads are tracked and organized in one place, making it easy to manage and nurture potential customers. With everything in your CRM, you’ll never lose sight of opportunities.

A/B Testing

Not sure what works best? We test different subject lines, content, and layouts to see what your audience responds to. It’s all about finding the winning formula to keep engagement high.

Performance Monitoring and Analytics

We keep a close eye on how your campaigns are doing—tracking opens, clicks, and conversions. Using this data, we fine-tune your strategy to get better results every time.

Our Approach for Outbound Email Marketing

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Research and Analysis

We start by diving deep into your business goals and audience. By understanding who you’re trying to reach and what they need, we create a strategy that aligns perfectly with your objectives.

Technical Set-Up and Deliverability

We handle the tech side, like setting up DNS, SPF, DKIM, and DMARC, to make sure your emails are secure and land in inboxes—not spam folders.

Warm-Up

We help your email domain and IP build trust with email providers by sending smaller batches of emails at first. This boosts your credibility and ensures better deliverability over time.

Prospect List Creation

We find the right people for your campaign, gathering detailed information like contact details, company size, and industry. It’s all about targeting the people who matter most to your business.

Validation and Segmentation

We double-check every contact on your list to ensure accuracy and group them into segments. This way, your emails feel personal and relevant to each recipient.

Email Copies

We write email messages that speak directly to your audience, grabbing their attention and encouraging meaningful conversations. It’s about making every email feel personal and valuable.

Ongoing Campaign Management

We manage your email campaigns from start to finish, making sure the right people get the right messages at the right time. Plus, we handle follow-ups to keep the conversation going.

A/B Testing

Not sure what works best? We test different email subject lines, content, and designs to see what resonates most with your audience, fine-tuning for better results.

CRM Tracking

We keep all your leads organized in your CRM so you can track and manage potential clients easily. No lead gets lost, and every opportunity is nurtured.

Performance Monitoring and Analytics

We keep a close eye on how your campaigns are performing, tracking opens, clicks, and conversions. Using this data, we tweak and improve your campaigns to get better results every time.

Meet in person with our B2B Marketing expert

Vitalii
Connecting businesses through personalized and strategic planning to provide commercial benefits between companies.
Leadige | Vitalii
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Nick Bolton
Since June 2021, our collaboration with Vitalli from Leadige has propelled our lead generation, averaging 40 to 100 monthly leads. Meticulously crafted email and Linkedin campaigns have been the driving force. Vitali's expertise ensures comprehensive lead tracking in our CRM, alongside A/B tests, metrics analysis, and impeccable deliverability management.
Ergun lice
Leadige's efforts have increased organic traffic, conversion rates, and keyword rankings, continuously meeting the client's expectations. The team is highly collaborative, and internal stakeholders are particularly impressed with the service provider's customized solutions and expertise.
Matthew Civitano
Vitalii from Leadige executed our campaign tremendously... Not only did his Lead-generation services provide tangible results, but he was clear and communicative throughout... Our team at Emerald Medicare saw a great increase in our referrals from other business professionals
Tomas Poner
The main issue I faced before working with Leadige was that my emails had poor deliverability, with some percentage ending up in spam. However, Vitalii fixed my DNS records and the deliverability issue. After resolving these issues, we began to improve our email campaigns, conduct A/B tests on copies, and explore new target audiences.
Gavin
The Leadige team were exceptional at helping us set up our email automation platform and consistently ensured high delivery, open and click rates. I highly recommend working with them!

F.A.Q.

What is outbound email marketing and how can it benefit my business?

How do you ensure my emails reach the right audience and don’t end up in spam?

How does the email warm-up process work?

What industries benefit the most from outbound email marketing?

How soon can I expect results from an outbound email campaign?

How is outbound email marketing different from inbound marketing?

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